Artist Steven Brown thrilled after multi-coloured Oor Wullie is a smash hit

A multi-coloured version of Oor Wullie is a smash hit with fans of our lovable mischief-maker.

Steven Brown, the man behind the best-selling Highland Cow McCoo paintings, last week launched a special commission featuring his stunning portrayal of The Sunday Post’s famous cartoon hero.

And readers can’t seem to get enough of his range of exclusive Oor Wullie collectables.

More than 2000 items have been sold within a week – and they have been viewed by more than 1.5 million people on Facebook.

The most popular Oor Wullie and Big Tam McCoo products include collector’s edition prints, wooden plaques, cushions, keyrings, chopping boards, coasters and mugs.

Steven has been overwhelmed by the reaction.

“I have been blown away by the response to my Oor Wullie and Big Tam McCoo painting,” he said. “The feedback from the public has been phenomenal.

“This has been my biggest and most successful launch ever. It was a real privilege for me to be able to paint such an iconic image, and I’m delighted that everyone has responded so well, especially Oor Wullie fans like myself.”

Newly-launched platinum edition limited edition prints are also in demand with people trying to snap up the 295 available.

Fans have been singing the praises of the new range on social media.

Jennie McCombie said on Facebook: “Ooh I love this one, Wullie was always a favourite of mine, and the Bucket Trail Wullies were so successful in Dundee. Brilliant, Steven.”

Acclaimed Highland coo artist puts Oor Wullie in the frame

Linda Bruce posted: “My mum bought me The Broons at Christmas, always looked forward to receiving it. Fabulous painting – looks like a smart Oor Wullie lol. Would love to own this.”

And Wendy Lewis raved: “Loved Oor Wullie and The Broons, always had them for Christmas, they used to alternate each year. I would love to have this picture as I already have two McCoos.”

Steven’s wife Caroline and their three kids Linzi, 28, Jordan, 22, and Megan, 19, are all heavily involved in his booming business empire. His canvases have found growing numbers of celebrity fans with Katie Price and Rebekah Vardy among the devotees.

However, it’s his influence on a new generation that gives him most pride.

“When I was a kid, if my dad hung a painting on the wall I’d have thought it was just all right. But now parents are buying a McCoo and their kids are really excited.”