Lorraine Kelly: Crude, offensive and immature hen and stag T-shirts are just no laughing matter

I’M baffled at the recent fad among grown men and women for wearing T-shirts that aren’t just rude, but deeply offensive.

They seem to think it is acceptable to walk around with the most explicit swear words emblazoned on their chests, or with slogans that are breathtakingly objectionable.

Why on earth do they think it is in any way acceptable for the rest of us to have such words and phrases thrust into our faces?

These are words we never say in front of our parents or our kids so why should I have to read them when I’m out shopping or on holiday?

Perhaps the tide is turning a little bit.

This week a party of 18 women was politely but firmly told to leave a plane they boarded en route to a hen party celebration to Magaluf in Majorca.

The women, mostly in their late 30s and 40s – so not daft wee lassies – were wearing T-shirts emblazoned with the words “b*****s on tour”.

Staff at the check-in area at East Midlands airport asked them to wear something else as their attire was considered to be offensive.

They put on jackets and boarded the Jet2 aircraft, but were then told they had to leave.

I wasn’t on the plane so I don’t know the circumstances, but the women claim they weren’t drinking or being rowdy and are now considering seeking compensation as they had to pay for another flight the next day.

Actually the word b**** is now pretty mild when it comes to the kind of things we see people wearing, especially on holiday.

I’ve seen fathers with little kids walking along the beach with the “F” word on their T-shirts and young men in particular wearing some incredibly crude sexually explicit slogans and cartoons that really are beyond the pale.

They tend to be worn by the kind of people who think they are the life and soul of the party and who drop the “F” bomb into pretty much every sentence they utter, using it like an adjective, which I still find shocking when I am unlucky enough to be in the vicinity.

I’m not a prude and believe me I do my own share of swearing, especially while watching Dundee United play, but I really object to seeing these words displayed as some sort of badge of honour on people’s clothes.

I do think that they should be banned from places where a member of the public would be upset or offended; which is basically everywhere apart from your own home and maybe a few seedy nightclubs.

It’s not funny, clever or witty.

It’s just selfish and completely unacceptable.