WE take a look at how some of the country’s biggest retailers are preparing for Black Friday and how they are enticing customers to shop with them.
ArgosLast year there were 13.5 million visits to the chain’s Black Friday page.
The store is advising customers to shop online between 3-4am, their quietest period last year and urging people to register for an Argos account in advance to get quicker access to deals and faster in-store collection.
They held Red, White and Blue Friday deals in the run-up to the big day. AmazonThe online retail king launched “lightning deals” three weeks before Black Friday in order to countdown to the big day.
Hundreds of items were on offer each day, with time- and quantity-limited offers on everything from CDs and shoes to candles and watches. CurrysPromising that the Black Friday experience will be smoother than ever (last year Currys’ website crashed, so let’s hope so) and with a price promise in place, Currys and PC World are doing all they can to entice customers.
By registering your interest online, the store will send out all the latest info and updates on their promotions in advance. Marks & SpencerTheir website states that their Black Friday offers will begin online three days early, from Tuesday.
M&S boss Marc Bolland was reported as having said they have carried out a series of tests to make sure the company’s warehouse and website can take the strain of the Black Friday onslaught of shoppers.
TescoThe supermarket giant has announced it will delay opening times for 250 Extra stores from midnight to 5am in a bid to avoid some of the chaotic scenes from last year, when police were called to a dozen stores.
Discounts this year are expected on TVs, toys, games consoles and electrical goods.Black Friday: Britain ready for sales frenzy with billions spent on bargains – click here to read more
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